Report finds that almost 14m kgs of edible fruit and vegetables are rejected in Australia each year on appearances alone
Demand for “perfect” fruit and vegetables from commercial buyers is leading to huge food waste, and diminished financial returns for farmers, a new report has found.
The appearance of fruit and vegetables is the most common reason commercial buyers reject produce, outweighing other factors such as ripeness or evidence of pest infestation, according to farmers.
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